Secure your place at the Digiday Publishing Summit in Vail, March 23-25
We’ve recapped the buzziest news of this week in less than 30 seconds so you can sound just a little bit smarter at happy hour today:
Twitter raised its character limit on direct messages from 140 characters to 10,000. That’s a lot of DMs to slide into. You won’t see Vanity Fair DM’ing Tinder, though. The Condé Nast mag ran an article blaming the app for ruining dating. Tinder responded by acting like a crazy jilted ex on Twitter. Meanwhile, live streaming app Periscope hit a milestone this week, announcing that it now has 10 million active users. Lastly, Google created a new parent company Alphabet. But if you want to actually learn the alphabet, you have to watch Sesame Street on HBO now.
More in Marketing
As it ramps up push to fund AI bets, Meta makes a new play for agencies
Even in the age of Advantage+, Meta needs agencies.
Zero-click reality is rewriting the rules of search for brands
Search performance concerns have reached brand boardrooms. Both organic and paid search practitioners are scrambling to find effective responses to the questions posed by AI developments.
Walmart Connect’s full-funnel ambitions come into focus, with Amazon in its sights
Walmart Connect is scaling quickly, with AI investments and the Vizio acquisition shaping its push to rival Amazon’s ad business.