Limited seats remain

Secure your place at the Digiday Publishing Summit in Vail, March 23-25

REGISTER

Is This the Worst Agency Holiday Video Ever?

It’s the holidays, and if you’re an agency, that means a chance to prove both your creative chops and your festive spirit in one fell swoop. We’ve seen some pretty creative holiday-themed creations over the years — AKQA’s Jingle Bells played with microwaves springs to mind — but this video from South Africa’s Draftfcb Johannesburg is somewhat bizarre. As one YouTube commenter suggested, this might be “What happens when you tell the suits ‘they have good ideas too.'” If this is really what it’s like in “advertising land,” we could be in trouble.

More in Marketing

TikTok after the legal fight and why it’s coming for Meta’s ad dollars

With legal issues behind it, TikTok is stepping up marketing and making a stronger play for Meta’s ad budgets.

Ad Tech Briefing: Embattled, embittered and determined

Company executives come out swinging as the markets issue their judgements on Wall Street pitches.

Target CEO says ‘busy families’ will be company’s focus as it seeks growth

The company is making tweaks to departments like food and baby, as well as services like same-day delivery.