Last chance to save on Digiday Publishing Summit passes is February 9
In a few years, when you need to get some cash out of the ATM, an eye scan may have replaced the need to enter your passcode.
At least, that’s what Wells Fargo is hoping. The bank is in the process of testing out various technologies in the arena of biometrics — whether it’s voice, fingerprints or eye scans — that it hopes will eventually phase out passwords altogether. But banks in the United States still lag behind counterparts outside North America, where accessing a bank account through a thumbprint, voice print or eyeprint has become second nature.
Read the full story on tearsheet.co
More in Marketing
OpenAI’s plan for ChatGPT ads starts with brands, not agencies
The industry has found out more about the upcoming tests via whispers, rumors and reporting, rather than OpenAI’s own ads team.
Dentsu is the latest holdco to reunite media and creative production
The agency group’s AI-led production solution is the latest sign big players are rebundling their services. But indies are too.
The case for and against pre-game Super Bowl ads
Super Bowl ads are dropping earlier. Is the pre-game hype worth it, or does rolling out teasers too soon dilute the game-day excitement?