Join us Dec. 1-3 in New Orleans for the Digiday Programmatic Marketing Summit
Following BuzzFeed article, Asos’s care team is responding to customers on Twitter
The wide-ranging extent of fast fashion’s damaging ecosystem becomes clearer with each new headline it makes.
This time, it’s British retailer Asos coming under fire for the poor treatment of employees at its distribution center in South Yorkshire, England, following an investigative piece published Thursday by BuzzFeed News. And now Asos is frantically conducting damage control online, where it faces a firestorm of criticism.
To read the rest of this story, please visit Glossy.
More in Marketing
Blended teams: From stopgap to strategic advantage
Blended team members aren’t cheap labor — they’re precision specialists delivering high-impact results.
In Graphic Detail: Inside the growing rift between AI efficiency and audience trust
What follows are five charts that ground where the debate stands as the year winds down.
The chance to win the holiday marketing season has already come and gone, per Traackr’s holiday report
The influencer marketing platform tracked the top brands according to VIT, Traackr’s proprietary metric for visibility, impact and trust.