DNC Scores With Simple Slam

Mitt Romney must be using a special calculator for his tax plan, which proposes to cut top rates by 20 percent without raising taxes on the middle class or increasing the deficit. This fun website romneytaxplan.com, funded by the Democratic National Convention, attempts to help explain the magical math behind Romney’s tax plan. It’s an easy, single-serving site that asks you to just try to click a button to see the explanation. But clicking the button is harder than it looks. You’ll see. The site has already been tweeted over 26,000 times and liked on Facebook over 215,000 times. Check it out for yourself.

https://digiday.com/?p=24156

More in Marketing

Digiday+ Research: The state of social media marketing (spoiler: Instagram came out on top in 2024)

Digiday+ Research surveyed brand, retailer and agency professionals in 2024 to rank platforms based on usage and spending.

Graphic image of 4 people building a giant robot. Meant to represent the technology of DSPs and automation.

How VaynerMedia is optimizing its supply path optimization practices

The agency plans to increase its cadence of SPO-related check-ins with clients and ad tech firms, particularly supply-side platforms.

Channel Factory has partnered with Canaccord Genuity as ad tech’s M&A-train gathers steam

The contextual targeting parnters with advisory firm seeking investment to further growth.