Only ten seats remaining

Secure your place at the Digiday Media Buying Summit in Nashville, March 2-4

REGISTER

Digiday Research Data Pack: Marketing for Brands in 2019

The rise of in-house marketing, spending on platforms, changing consumer demands and the increased role of politics in purchasing decisions have left marketers at a series of crossroads.

Digiday surveyed 237 client-side marketers to uncover the latest trends shaping their world, and what they’re focused on in 2019. Download the research pack here. The full results of the survey are available for Digiday+ subscribers below.














More in Marketing

WTF are tokens?

When someone sends a prompt or receives a response, the system breaks language into small segments. These fragments are tokens.

AI is changing how retailers select tech partners

The quick rise of artificial intelligence-powered tools has reshaped retailers’ process of selecting technology partners for anything from marketing to supply chain to merchandising.

YouTube’s upmarket TV push still runs on mid-funnel DNA

YouTube is balancing wanting to be premium TV, the short-form powerhouse and a creator economy engine all at once.