Hear from execs at The New York Times, Thomson Reuters, Trusted Media Brands and many others
The rise of in-house marketing, spending on platforms, changing consumer demands and the increased role of politics in purchasing decisions have left marketers at a series of crossroads.
Digiday surveyed 237 client-side marketers to uncover the latest trends shaping their world, and what they’re focused on in 2019. Download the research pack here. The full results of the survey are available for Digiday+ subscribers below.
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Brands have previously tipped their toes into editorial by launching whole media publications — think MEL Magazine from Dollar Shave Club or Here Magazine from Away.