Join us Sept. 24 in NYC to connect with execs from Digitas, Claire's, Marriott, Havas and others
The definitive guide to what’s in and out at Advertising Week Europe 2019
Advertising Week Europe is here and with it comes four days of panels, parties and networking. To preview all the comings and goings, Digiday has compiled a subjective list of what’s in and what’s out at this year’s event. Patek Philippe Replica Watches Did we miss anything? Let us know.
More in Marketing
Perplexity is betting big on creators
AI companies face a tricky sell: to convince creators to advocate for a technology that many fear could threaten livelihoods.
Marketers are using AI search concerns to argue for higher media budgets
Brands with long consideration journeys, like insurance and cars, are paying close attention to shifting search behaviors. They’re using that concern to make their case for more media dollars.
In Graphic Detail: Inside the scramble to measure a brand’s AI visibility
Marketers are catching on that AI doesn’t rank their brands, it decides whether it gets brought up at all. That shift is already reshaping how the industry works.