Agency Trawls Snapchat For Workers

Students and young creatives, if you think you got what it takes to tell compelling stories for brands, DDB Oslo is looking for you. On Snapchat.

Send your best 10-second pitch ideas to DDB_OSLO on Snapchat, and the agency promises to watch your creative idea and take notes. The most creative pitchers will be flown out on an all-expenses paid trip to Oslo for an interview. Fair warning: to DDB Oslo, “creative” means no filters or Photoshop.

“The fact that Snapchat heavily limits your editing options kind of intrigued us,” said DDB Oslo creative director Eirik Sørensen. “Our thesis is that this will spark far purer and simpler ideas when you’re also restricted to the time limitation.”

So, make sure the video is awesome because the competition will probably be fierce.

“Everyone can be creative,” said Sørensen. “Finding creative talent isn’t the hardest part. But finding extraordinary creative talent is always difficult.”

Winners will be announced April 3, but in the meantime, you can lurk on the Snapchat Pitch Facebook page.

https://digiday.com/?p=62049

More in Marketing

As influencer marketing grows, so do micro-influencer rates: ‘there have been 10-20% fee jumps year-over-year’

As influencer marketing continues to grow up and take in more marketing dollars, smaller influencers are asking for a bigger piece of the pie.

Medical apparel brand Figs finds a new Olympics ad opportunity in heart-rate monitors for athletes’ parents

The medical apparel brand will be first sponsor of live a heart-rate feature at Paris Games.

Why gaming venture capital funding is down in Q2 2024

After a resurgent first quarter of 2024 that saw VC firms pump $601 million into gaming, venture capital funding of gaming start-ups has come back to the ground in the second quarter, decreasing to $492 million