Digiday AI-Powered Planning Strategies:
Join us on July 30 in NYC for a breakfast & panel
When Coach released its iOS app in 2014, apps were all the rage. A lot has changed in two years.
“The app is no longer viable” said Dana Randall, Coach’s head of innovation, at an Advertising Week panel on Monday morning. “We weren’t getting the usage we needed to keep updating it.”
To read the rest of this story, visit Glossy.co.
More in Marketing
Walmart reveals soccer fans’ World Cup shopping habits
July 17, 2026
New data is from Walmart is showing that consumer shopping habits shifted during the 2026 World Cup.
Future of Marketing Briefing: What World Cup breakout stars Haaland and Zlatan can teach marketers about sports stardom
July 17, 2026
This year’s soccer darlings confirm the emergence of a new kind of sporting celebrity in direct conversation with fandom and social media.
Brands won this season of ‘Love Island USA’
July 15, 2026
Brands are eager to find their way into shows like Love Island USA and events that have become appointment viewing.