When Coach released its iOS app in 2014, apps were all the rage. A lot has changed in two years.
“The app is no longer viable” said Dana Randall, Coach’s head of innovation, at an Advertising Week panel on Monday morning. “We weren’t getting the usage we needed to keep updating it.”
To read the rest of this story, visit Glossy.co.
Trending in
Most Read
More in Marketing
How Bloom Nutrition is expanding internationally
July 22, 2026
Bloom Nutrition is launching in multiple foreign markets that include Australia, France and the U.K.
Fears of Big Tech bias underpin debates around W3C’s Attribution API
July 22, 2026
Critics may label the initiative as ‘Privacy sandbox 2.0,’ but advocates counter with privacy arguments.
Why agencies are taking a hybrid approach to synthetic audience research
July 22, 2026
Synthetic audiences are moving beyond AI experiments as agencies weave them into market research and client services.