LImited spots remain:
Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
When Coach released its iOS app in 2014, apps were all the rage. A lot has changed in two years.
“The app is no longer viable” said Dana Randall, Coach’s head of innovation, at an Advertising Week panel on Monday morning. “We weren’t getting the usage we needed to keep updating it.”
To read the rest of this story, visit Glossy.co.
Trending in
Most Read
More in Marketing
Walmart Connect pitches brands directly as it pushes lift studies ahead of holiday ad deals
October 22, 2026
Walmart Connect is using lift studies to prove ad performance directly to brands ahead of the holidays, signaling a tighter race with Amazon.
Target’s holiday push stresses affordability, exclusives and an AI assistant
October 22, 2026
Target is also rolling out an AI-powered assistant called Ask Target on Target.com and the Target app.
Indie agencies want The Trade Desk and Amazon DSP to acknowledge their buying power with negotiating leverage
October 21, 2026
Indie agencies say DSP giants block direct seats and fee relief despite spend commitments.