This is an installment in a series exploring Advertising Week. This series is sponsored by Celtra, provider of the first cross-screen HTML5 technology for brand advertising.
Perhaps you’re one of the 95,000 people who are scurrying around Manhattan this week attending and annual industry self-love event known as Advertising Week. Or maybe you’re just at home following along on Twitter.
Either way, there is a lot to digest over the course of five days and 277 panels. That’s why we came up with an Advertising Week quiz to help you find out how you’ve done near the halfway point. A passing grade is 70 percent.
[polldaddy type=”iframe” survey=”6C69BA02790CBD3C” height=”auto” domain=”digiday” id=”the-digiday-advertising-week-quiz”]
Here’s the guide to what your results mean:
Under 70 percent: You must be busy working
70-80 percent: Time to step up your Advertising Week game
80-90 percent: Coffee is for closers. How do you take yours?
90-100 percent: You are a pro
100 percent: You are Matt Scheckner
More in Marketing
Future of Marketing Briefing: Media measurement is becoming an asset in boardroom theater
Major advertisers spent their quarterly earnings calls talking up media effectiveness efforts to analysts and shareholders this week. It suggests a shift in the way C-suites consider ad spend.
Nike, Lululemon hit with lawsuits alleging deceptive ‘phantom discounts’
In recent weeks, major global brands have been the subject of lawsuits alleging deceptive pricing strategies.
Inside Unilever’s 300,000 creator network: the logistics behind the headline number
Unilever says it works with 300,000 creators, but not all of them play the same role. Agency executives explain what that number means.