#CecilTheLion, Drake vs. Meek Mill, Gawker: What was in and what was out this week

Cecil the Lion, we hardly knew you. Quite literally.

It’s fair to say that a hearty portion of the population never even heard of the noble beast until this week — when he was brutally slaughtered by a Minnesota dentist, catapulting them into the public’s attention. #HotTakes on big game hunting replaced think pieces about Bill Cosby. Another animal trended for happier reasons, though. Meet Grumpy Puppy, the Internet’s new favorite canine. Meanwhile, Twitter’s interim CEO Jack Dorsey actually found a use for Periscope (earnings call!) and there was another battle between musicians. Also, several staffers peaced out from Gawker causing a new trend on Twitter that we’re deeming “I’m Quitting! Twitter.” A look at what’s in and what’s out for the week ending July 31:

7.31-inoutv2

https://digiday.com/?p=129215

More in Marketing

Digiday+ Research: The state of social media marketing (spoiler: Instagram came out on top in 2024)

Digiday+ Research surveyed brand, retailer and agency professionals in 2024 to rank platforms based on usage and spending.

Graphic image of 4 people building a giant robot. Meant to represent the technology of DSPs and automation.

How VaynerMedia is optimizing its supply path optimization practices

The agency plans to increase its cadence of SPO-related check-ins with clients and ad tech firms, particularly supply-side platforms.

Channel Factory has partnered with Canaccord Genuity as ad tech’s M&A-train gathers steam

The contextual targeting parnters with advisory firm seeking investment to further growth.