Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
This is Ask a Millennial, where we ask a focus group of under-30 publishing employees one simple — yet revealing — question.
It’s Advertising Week, so we rounded up a few millennials and asked them what they wish their agencies would do for them. Their answers ranged from better pay to mandatory breaks during the day. One, Lucy Santilli from Droga5, asked for a trip to Miami, but not, she insists, to hang out on the beach — she said a destination trip would be a better way to do training than holing them up in dull conference rooms. Who says work has to be dull? Watch to find out what other things millennial agency staffers want from their employers.
More in Marketing
In Graphic Detail: What Apple’s identity block means for the ad money
How Apple’s identity block hits publishers’ wallets, and why Apple can afford it.
Anthropic’s ad bill is soaring, according to IPO filing
Anthropic’s IPO filing shows an ad-free AI company with a fast-growing ad bill.
Salesforce’s $5.7 billion Braze deal puts marketers at an ecosystem crossroads
The deal promises faster, more connected marketing, while raising questions about vendor lock-in and how brands stand out as AI automates campaign execution.