Privacy

‘Weak Sauce’: New industry tool for opt-out from email-based tracking misses ID tech and key players like Facebook and Liveramp

A new era of drugmaker influence: How the pandemic inspired pharma marketers to target doctors in novel ways

Google promises not to build itself privacy sandbox ‘backdoors,’ but advertisers are skeptical

Cheat Sheet: Children’s privacy law update adds pressure against Facebook’s Instagram for kids plan

How Verizon’s self-imposed data privacy limits contributed to the demise of its media ambitions

‘Inflection point’: Microsoft’s GM of Global Advertising Business on privacy, ad business growth

Why the FTC is inspecting dark patterns in digital data privacy and the NAI is bracing for potential regulations

Cheat Sheet: Why advertisers need to know about the ‘Fourth Amendment Is Not For Sale Act’

How family ties and a history of bipartisanship inform Sen. Amy Klobuchar’s crusade to deplatform big tech