Marketing on Facebook

Marketing on Facebook

Facebook remains the big hulking behemoth: Here's how brands are using the giant platform.

Marketing on Facebook

Despite vowing to fight ‘woke’ big tech, Ted Cruz’s Facebook spending boost creates ‘ethical quandary’

by Kate Kaye
Marketing on Facebook

‘The ultimate schmoozer’: What advertisers and ad buyers think of Carolyn Everson’s departure from Facebook

by Kristina Monllos
Marketing on Facebook

Why Facebook actually has not agreed to everything MRC requires in its brand safety audit

by Kate Kaye
Sponsored

How the ad industry can use its borrowed time to future-proof first-party data solutions

by Eyeota
Content & Commerce

Why some brands plan to participate in Facebook Live shopping events this summer

by Erika Wheless
Marketing on Facebook

‘Still don’t have an answer’: For some media buyers, unresponsive Facebook ad reps are causing frustration

by Kristina Monllos
Marketing on Facebook

Inside Facebook’s push to convince small businesses of Apple anti-tracking doom

by Kate Kaye
Marketing on Facebook

‘The biggest conversation I’m having’: Media buyers say advertisers are actively pushing to diversify away from Facebook

by Kristina Monllos
Member Exclusive

‘This is the norm not the exception’: Why media buyers need to prepare for issues with Facebook’s Ads Manager

by Kristina Monllos
Marketing on Facebook

Facebook’s MRC brand safety audit gets underway — but it doesn’t yet include the news feed

by Lara O'Reilly
Marketing on Facebook

‘We honestly stay away from it’: Facebook’s surging video pages spark brand safety concern for ad buyers

by Max Willens
Marketing on Facebook

Facebook says Apple’s forthcoming privacy moves will throttle publisher revenue on its Audience Network

by Lara O'Reilly
Marketing on Facebook

As online shopping intensifies, e-commerce marketers are becoming increasingly reliant on Facebook’s ads

by Seb Joseph
Marketing on Facebook

As Facebook boycott continues, here’s a look at what major marketers were spending on Facebook and Instagram

by Kristina Monllos
Marketing on Facebook

Patagonia: Boycotting Facebook ads will lead to an ‘even more thoughtful approach’ to its ad buying

by Seb Joseph

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