Marketing on Facebook

Marketing on Facebook

Facebook remains the big hulking behemoth: Here's how brands are using the giant platform.

-->

Member Exclusive

Marketing Briefing: ‘Put more effort elsewhere’: How the Facebook outage could renew calls for diversification in ad spending

by Kristina Monllos
-->

Marketing on Facebook

The Rundown: Facebook recommends spending your way through its measurement problems

by Max Willens
-->

Marketing on Facebook

‘Advertisers are starting to lose trust’: Why media buyers say Facebook is losing its grip on social ad spend

by Kimeko McCoy
-->

Sponsored

How publishers can future-proof their contextual advertising strategy

by Video Intelligence
-->

Marketing on Facebook

As Facebook pushes a replacement for its increasingly weak tracker, advertisers weigh privacy risk and reward

by Kate Kaye
-->

Marketing on Facebook

Cheat Sheet: What Facebook’s decision to nix Advanced Mobile Measurement means for marketers

by Seb Joseph
-->

Marketing on Facebook

Why Facebook’s limits on teen targeting are all part of its algorithmic ad playbook

by Kate Kaye
-->

Marketing on Facebook

‘Marketers have to shift their expectations’: Despite turmoil in parts, Facebook’s ads business holds up against Apple’s privacy crackdown

by Seb Joseph and Michael Bürgi
-->

Marketing on Facebook

Despite vowing to fight ‘woke’ big tech, Ted Cruz’s Facebook spending boost creates ‘ethical quandary’

by Kate Kaye
-->

Marketing on Facebook

‘The ultimate schmoozer’: What advertisers and ad buyers think of Carolyn Everson’s departure from Facebook

by Kristina Monllos
-->

Marketing on Facebook

Why Facebook actually has not agreed to everything MRC requires in its brand safety audit

by Kate Kaye
-->

Content & Commerce

Why some brands plan to participate in Facebook Live shopping events this summer

by Erika Wheless
-->

Marketing on Facebook

‘Still don’t have an answer’: For some media buyers, unresponsive Facebook ad reps are causing frustration

by Kristina Monllos
-->

Marketing on Facebook

Inside Facebook’s push to convince small businesses of Apple anti-tracking doom

by Kate Kaye
-->

Marketing on Facebook

‘The biggest conversation I’m having’: Media buyers say advertisers are actively pushing to diversify away from Facebook

by Kristina Monllos

Page 1 of 11
1
2
3
...
11
>