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Media
Marketing
Future of TV
‘It took the heat out of people’s situations’: Agencies provide mental health support for employees’ kids
Duopoly
Video Anywhere
Brands in Culture
The Confessions
Media
Marketing
Future of TV
Marketing on Facebook
Facebook remains the big hulking behemoth: Here's how brands are using the giant platform.
Marketing on Facebook
‘The biggest conversation I’m having’: Media buyers say advertisers are actively pushing to diversify away from Facebook
by
Kristina Monllos
Member Exclusive
‘This is the norm not the exception’: Why media buyers need to prepare for issues with Facebook’s Ads Manager
by
Kristina Monllos
Marketing on Facebook
Facebook’s MRC brand safety audit gets underway — but it doesn’t yet include the news feed
by
Lara O'Reilly
Sponsored
People-based identifiers are driving personalized customer experiences
by
LiveRamp
Marketing on Facebook
‘We honestly stay away from it’: Facebook’s surging video pages spark brand safety concern for ad buyers
by
Max Willens
Marketing on Facebook
Facebook says Apple’s forthcoming privacy moves will throttle publisher revenue on its Audience Network
by
Lara O'Reilly
Marketing on Facebook
As online shopping intensifies, e-commerce marketers are becoming increasingly reliant on Facebook’s ads
by
Seb Joseph
Marketing on Facebook
As Facebook boycott continues, here’s a look at what major marketers were spending on Facebook and Instagram
by
Kristina Monllos
Marketing on Facebook
Patagonia: Boycotting Facebook ads will lead to an ‘even more thoughtful approach’ to its ad buying
by
Seb Joseph
Member Exclusive
Why advertiser ‘revolts’ never sway Facebook
by
Brian Morrissey
Marketing on Facebook
‘Being off the platform speaks to our commitment’: And The North Face’s ad boycott won’t stop at Facebook
by
Seb Joseph
Member Exclusive
Why this latest Facebook advertiser ‘boycott’ may be different
by
Lara O'Reilly
Marketing on Facebook
How Adidas is using WhatsApp as a direct marketing channel
by
Seb Joseph
Marketing on Facebook
Facebook will shut down Facebook Audience Network’s mobile web arm
by
Lara O'Reilly
Marketing on Facebook
DTC company Shapermint is spending 80% of its marketing budget on Facebook and Instagram
by
Kristina Monllos
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