Agency Culture
An ongoing talent crisis has meant a shift in the culture inside ad agencies, creative powerhouses that are competing with new industries and companies.
Speculation continues to swirl over a possible WPP breakup
Sources moot a potential sell-off of individual agency assets as the agency holding group pushes ahead with turnaround plan.
April 26, 2024 • 3 min read
Featured
Digiday+ Research: 80% of agency pros would choose a hybrid work schedule
April 18, 2023 • 4 min read
Why Airbnb’s global head of marketing says in-housing agency critique is a fallacy
May 30, 2023 • 4 min read
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With the rise of the chief AI officer, it’s time to examine ‘czar’ culture
April 24, 2024 • 5 min read -
Why multicultural needs to be part of general marketing investments, especially for Gen Z
April 2, 2024 • 5 min read -
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Media Buying Briefing: How agencies are holding themselves accountable to DEI initiatives
March 11, 2024 • 7 min read -
Overheard at DMBS Spring 2024: problems and solutions to retain talent
March 8, 2024 • 5 min read -
Indie Traction re-emphasizes client service in a bid to rewrite what it means to be a media agency
February 28, 2024 • 3 min read -
How Media by Mother applies design details to digital work
February 21, 2024 • 4 min read -
Stagwell Marketing Cloud appoints Elspeth Rollert as first CEO
December 15, 2023 • 4 min read -
Research Briefing: Amazon’s value to brands’ holiday plans spikes, Google’s stalls
December 14, 2023 • 5 min read -
After rocky tenure, UM replaces U.S. CEO with chief client officer Erin Quintana
December 8, 2023 • 2 min read -
Media Buying Briefing: Why Brett Marchand doesn’t see Plus Company as a holding company
December 4, 2023 • 5 min read -
How global agency group Dept has used its B Corp status as a differentiator
November 1, 2023 • 4 min read -
GroupM North America CEO Kirk McDonald exits in senior shake up
October 30, 2023 • 3 min read