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Transparency brought down The Trade Desk’s Publicis deal but it may not be enough to win its other clients
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‘Messaging is taking off’: Why Pizza Hut is betting on chat commerce
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Marketing
Using sex to sell unsexy products is stupid
July 15, 2016
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Cooking competitions and international hour: UK agency food culture
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Pokemon Go: Brand winners and losers
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The Pokemon Go effect: Agencies pile on the craze
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Why Malibu rum is spending 75 percent of its marketing budget on digital
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Inside the agency: A 360 degree view of 360i London’s new ‘agile’ office
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Polaroid hopes its brand name attracts people to its new app, Swing
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Marketing
#PrimeDayFail: Glitches, complaints batter Amazon Prime Day
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