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As influencer marketing grows, so do micro-influencer rates: ‘there have been 10-20% fee jumps year-over-year’
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Future of Work
Covid ‘forced us to be creative’: How AI is being used to recruit and onboard talent
February 15, 2021
Marketing on Platforms
‘The momentum is there’: In 2021, marketers are starting to see TikTok as a staple of the social budget
February 12, 2021
Brands in Culture
Why new agencies are trying to capitalize on the online gaming boom
February 12, 2021
The Confessions
‘Chronically understaffed’: Confessions of an agency exec on the cost of online advertising’s Covid growth
February 11, 2021
Brands in Culture
‘Order booze from your phone’: Why brands like Guinness, Babe Wine see advertising value on Drizly
February 11, 2021
Member Exclusive
Brand Summit Recap: Marketers face looming identity crisis
February 10, 2021
Future of Work
‘We’re building the plane while flying’: AB InBev’s in-house team plans structural changes as it takes on more work
February 10, 2021
Future of Work
‘This is about the future of office space’: Agencies pivot to virtual war rooms for major events
February 10, 2021
Future of Work
Businesses adopt ‘asynchronous working’ to fight remote-working fatigue and encourage cross-border collaboration
February 9, 2021
Member Exclusive
Marketing Briefing: How the Super Bowl represents a return to normalcy that’s yet to become reality
February 9, 2021
The Programmatic Marketer
‘There’s a degree of assumption’: Subway tests addressable media plans using non-addressable data
February 5, 2021
Content & Commerce
Holes in eBay’s keyword blocklist are leading to ads for far-right merchandise
February 5, 2021
Marketing on Platforms
What a $5.5 million Super Bowl ad can buy in digital media
February 5, 2021
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