for the Digiday Programmatic Marketing Summit, May 6-8 in Palm Springs.
Netflix has a dream gig for people with generous vacation time and a sharp Instagram eye.
The streaming service is looking for “Grammasters” again — four lucky people who will spend two weeks in Europe and the Middle East to post pictures from “popular shows, films, and even Netflix originals.” Netflix is paying $4,000 for the job plus covering travel expenses.
To enter, follow Netflix on Instagram and hashtag your three best original photos that “show off your interests or passions” hashtagged with #grammasters3 before March 6. The photos will be used across Netflix’s Instagram accounts.
Last year, Netflix sent three people across North America taking pictures of sets of Netflix originals and purchased shows streaming on it, like “Gossip Girl, “Twin Peaks,” “Dexter,” and “House of Cards.”
More in Marketing
Puma’s AI head says the brand is still giving ‘the keys to the consumer’ as it invests in digital concierge
Puma , this month, debuted a new AI-powered “digital human” concierge named “Dylan” in its Las Vegas flagship.
The Rundown: Q1 dealmaking cools across ad tech and martech as AI remains the hottest ticket
LUMA Partners’ Q1 report notes the drag that macroeconomic uncertainty has had on dealmaking.
‘Everything is coming down’: ChatGPT ads are getting cheaper
While the pilot CPM started out at $60, advertisers are now seeing that price drop to as low as $25, just nine weeks into the test.