Four divisions of McCann Worldgroup are finalists for a combined total of five Digiday Video Awards, which will recognize the most outstanding and inspired work in branded digital video, video marketing and video advertising.
McCann New York and McCann HumanCare are up for Best Video Ad and Best Multi-Platform Video Campaign for “Let’s End This” and “Let’s Skip This” for client Mucinex. MRM//McCann is up for Best Video Ad for “TV Doctors of America” for health service organization Cigna. Universal McCann is in the running for Best Video Ad Tech Innovation for its collaboration with interactive TV ad server Brightline and client Office Depot and Best Advertiser in Video, also for Cigna’s “TV Doctors of America” spots.
Other leading entries include Decoded Advertising’s “Dull Life” for Dollar Shave Club, and Fox Broadcasting for “Grease Live!” for Best Live Moment.
To view the entire list of finalists, please visit the Digiday Video Awards website. The winners will be announced at the Digiday Video Awards gala in January 2017 in New York City. Stay tuned for details.
More in Announcement
Ford, Amazon Prime Video and Pokémon are among the 2026 Digiday Content Marketing Awards finalists
This year’s Digiday Content Marketing Awards finalists are creating interactive experiences and leaning on immersive storytelling to foster loyal audiences and build deeper connections. Dedicated channels and content ecosystems are enabling brands to better service niche audiences, while localization and multilingual content are helping brands connect with consumers worldwide. Finally, cross-platform strategies allow advertisers to […]
Kepler, Samsung Ads and Kraft Heinz are among the 2026 Digiday Media Buying and Planning Awards winners
This year’s Digiday Media Buying and Planning Awards winners reflect a media landscape increasingly shaped by artificial intelligence, data-driven decision making and integrated audience strategies. Across categories, organizations used AI to identify and engage high-value audiences, while adapting campaigns in real time to improve performance. Successful programs also embraced omnichannel planning, coordinating activity across platforms […]
Digitas, Five Below and January Digital are among the 2026 Future Leader Awards Winners
This year’s Future Leaders winners show how a new generation is redefining business impact. They are turning once-tactical roles into growth engines, using data and performance insights to drive measurable results while applying innovation to solve practical challenges. Just as importantly, they are building trust through authenticity and audience-first thinking, while leading beyond their formal […]