Sara Guaglione

Sara Guaglione

Generative AI

Boston Globe, Future, Vox Media join ProRata’s generative AI licensing model
Member Exclusive

Media Briefing: Affiliate isn’t dead, say publishers – but it must evolve in the AI era
Generative AI

Amazon and The New York Times’ AI deal signals a new wave of publisher partnerships
Member Exclusive

Media Briefing: Ad spend rebounds in Q2, but publishers brace for a murky second half
Generative AI

The winners and losers of Google’s AI Mode
Marketing

Perplexity has offered ads for half a year — marketers already want scale
Publishing in the Platform Era

Search slips, Discover delivers: Publishers navigate latest Google update
Generative AI

ChatGPT referral traffic to publishers’ sites has nearly doubled this year
Member Exclusive

Media Briefing: Less clicks, more problems: What Google’s AI Mode means for publishers
Generative AI

One year in: SEO lessons from publishers after Google’s AI Overviews
Member Exclusive

Media Briefing: Reliant on search, haunted by AI: publishers at a crossroads
Navigating Economic Instability

Buzzfeed, News Corp and New York Times push back on tariff fears in earnings calls
Member Exclusive

Media Briefing: Economic uncertainty and brand safety jitters shadow publishers’ pitch at NewFronts

<
1
…
3
4
5
6
7
…
39
>