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How Google took control over online advertising, according to those who watched it happen
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Seb Joseph
Seb Joseph
Gaming & Esports
As hiring in the metaverse ramps up, experts caution against working with snake oil salesmen
The Programmatic Marketer
‘Effectiveness breeds spending’: Procter & Gamble moves to take more marketing in-house
The Programmatic Marketer
Why Apple’s ATT is casting a long shadow over online advertising’s latest quarter
Managing Through Crisis
As supply chain woes intensify, advertisers reallocate, not cut, media dollars
Gaming & Esports
‘Where there’s growth, there’s an influx of capital’: Dealmakers test shifting media norms in gaming
The Programmatic Marketer
Ad execs dismayed, but not surprised, by tactics Google allegedly used to control digital ad dollars
The Confessions
‘There are suspicions’: Four confessions on Google’s influence over programmatic media
Publishing in the Platform Era
‘Someone you want to follow’: The exec revamping Condé Nast’s commercial model across Europe
Life Beyond the Cookie
‘We see a world where publisher data replaces third-party data’: News U.K. puts its data at the nucleus of post-cookie push for media budgets
The Long Goodbye
Here’s why the loss of the third-party cookie is heading toward a collapse in the middle
The Long Goodbye
The definitive Digiday guide to what’s in and out in the privacy conversation this year
Media
‘Football has lost its soul’: How Copa90 is repositioning itself around the creator economy
The Long Goodbye
How the new CEO of the IAB Tech Lab plans to support a responsible digital ad ecosystem
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