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In graphic detail: Six thousand brands later, ChatGPT ads still have a conversion problem
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Limited spots remain:
Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
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Seb Joseph
Seb Joseph
Data & Privacy
Everything you need to know about the closing stages of Google’s ad tech antitrust trial
Member Exclusive
Future of Marketing Briefing: In the age of AI, the CMO role gets a corporate makeover
Business of AI
When CMOs pay for agents not agencies: S4 Capital’s AI gambit
The Programmatic Marketer
In the face of fragmentation, Dmexco is now a smaller stage for ad tech’s big conversations
Managing Through Crisis
Still spending, still nervous: the paradox of Q4 advertising
Marketing on Platforms
Netflix turns to Amazon to make its ads easier to buy
The Programmatic Publisher
‘Quite frankly, ignorant’: Index Exchange CEO Andrew Casale rebukes The Trade Desk’s SSP ‘reseller’ tag
The Programmatic Marketer
The Trade Desk’s redefinition of supply paths ripples across ad tech
Retail Media Rewritten
Walmart finds its cushion in advertising as tariffs bite
The Creator Economy
Marketers increasingly pressured to show their creator spend is worth it — with harder metrics
Evolving Agencies
In AI and data, WPP Media revives a playbook it thinks it can finally win
Marketing on Platforms
The Trade Desk holds its own against Amazon’s growing, but still distant threat
Publishing in the Platform Era
The publishers’ guide to being gaslit by tech platforms (the AI edition)
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