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Save $200 on Programmatic Marketing Summit passes. Ends Nov. 15
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Publishing in the Platform Era
Bauer Xcel Media finds Facebook Instant Articles converts to email
Publishing in the Platform Era
How Thought Catalog uses Instagram to drive e-commerce
Publishing in the Platform Era
‘There’s nothing to be ashamed about’: How publishers approach buying traffic through Facebook
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Digiday Research: PMPs have insufficient inventory to appease marketers
The Programmatic Marketer
Why blockchain faces an uphill battle in fixing ad tech’s transparency problems
The Programmatic Publisher
Meredith increased revenue per visit 20 percent by getting ads to load faster
The Programmatic Marketer
The great winnowing: Ad buyers are dropping DSPs to reduce fees and duplication
WTF Series
WTF is RTB 3.0?
Brands in Culture
Sports bar chain Tilted Kilt found sexy banner ads don’t click with users
WTF Series
WTF is ads.txt?
The Programmatic Marketer
Viewability standards have a gaping hole: mobile apps
The Programmatic Marketer
How Bayer cut its video ad rates 70 percent by bringing its DMP in-house
The Programmatic Marketer
What marketers candidly say about programmatic: ‘Salespeople rarely know the answer’
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