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Publisher ad supply fell by up to 40% in Q2 as AI search choked the open web
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Digiday AI-Powered Planning Strategies:
Join us on July 30 in NYC for a breakfast & panel
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Krystal Scanlon
Krystal Scanlon
Marketing on Platforms
OpenAI expands ads manager to U.K., adds CPC
Digiday @ Cannes
Invisible Cannes: The hidden workforce behind the Croisette
Marketing on Platforms
OpenAI moves to automate ad creative
Gaming & Esports
Electronic Arts has built its own ad server in a renewed push for ad dollars
Marketing on Platforms
As AI reshapes search, TikTok turns discovery into a performance pitch
Marketing on Platforms
OpenAI’s ChatGPT ads get its first conversion API partner in LiveRamp
Marketing on Platforms
LinkedIn wants to own B2B creator discovery with new creator marketplace
AI Revenue Generation
ChatGPT ads land in U.K. as OpenAI outlines EU privacy rules
Marketing on Platforms
TikTok now has a seat next to Amazon and Walmart in RFPs
Marketing on Platforms
Tariffs forced Temu to slash its U.S. ad spend on nearly every platform
Marketing on Platforms
X’s advertiser base is beginning to resemble its pre-Musk era
Marketing on Platforms
OpenAI turns on cost-per-action ads inside ChatGPT
Marketing on Platforms
In Graphic Detail: Why OpenAI’s ad business is still a work in progress
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