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‘We need your trust’: As Trump returns to the White House, DE&I practitioners grapple with an uncertain future
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Kristina Monllos
Kristina Monllos
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Marketing Briefing: How the meaning of ‘viral’ has changed with social media fragmentation, overuse of the word
Brands in Culture
Coca-Cola continuará sus esfuerzos de IA generativa con un impulso de marketing en la temporada navideña
Brands in Culture
Coca-Cola set to continue generative AI efforts with holiday-season marketing push
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Marketing Briefing: Why agency execs believe there will be more faux OOH in 2024
Beyond Ads
Mientras Lyft construye su negocio publicitario, he aquí por qué la empresa de viajes compartidos considera su oferta como un “comercio minorista digital”
Beyond Ads
As Lyft builds its ad business, here’s why the ride share company views its offering as ‘digital retail’
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Marketing Briefing: As clients manage a difficult year, ghosting normalization leaves some agencies without answers
Brands in Culture
Para atraer a la Generación Z, Coca-Cola se toma la ‘Sphere’ de Las Vegas y “co-crea” un sabor futurista con IA
Brands in Culture
To appeal to Gen Z, Coca-Cola took over the Sphere and ‘co-created’ a futuristic flavor with AI
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Marketing Briefing: ‘Flat is the new up’: Why 2023 hasn’t been the easiest year for agencies
Marketing
As the strikes end and Hollywood gets back to business, what happens next for advertisers and ad buyers?
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Marketing Briefing: Why marketers have expanded Black Friday and Cyber Monday way beyond the confines of the holiday weekend
Brands in Culture
Crayola busca aumentar su presencia en las redes sociales creando 40 vídeos al mes
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