Kate Kaye

kate@digiday.com @KateKayeReports

Marketing on Facebook

Why Facebook’s limits on teen targeting are all part of its algorithmic ad playbook

by Kate Kaye
Data Regulation

California Attorney General says popular, digital ad opt-outs from trade groups don’t comply with CCPA

by Kate Kaye
The Programmatic Marketer

Here’s what’s behind the rise of custom algorithms for digital ad decisions

by Kate Kaye
Data Regulation

Now hiring: The FTC seeks ad tech and social media experts as it shifts its approach to investigating data abuses

by Kate Kaye
Data Regulation

In some California privacy cases, analytics trackers are in the crosshairs — and violators could be charged by the cookie

by Kate Kaye
Cheatsheets

Cheat Sheet: Google unveils timeline for a more ‘responsible’ cookie death clock

by Kate Kaye
Privacy

‘Weak Sauce’: New industry tool for opt-out from email-based tracking misses ID tech and key players like Facebook and Liveramp

by Kate Kaye
Brand Safety

As Twitter kicks off its brand safety audit with the MRC, Facebook’s finally starts

by Kate Kaye
Data Regulation

When the White House invoked the s-word, it gave new legitimacy to ‘surveillance’ advertising

by Kate Kaye
Data Regulation

How a new tool that crowdsources California privacy law violation allegations creates gray areas for businesses

by Kate Kaye
Data Regulation

California’s attorney general backs call for Global Privacy Control adoption with fresh enforcement letters to companies

by Kate Kaye
Privacy

A new era of drugmaker influence: How the pandemic inspired pharma marketers to target doctors in novel ways

by Kate Kaye
Marketing on Facebook

Despite vowing to fight ‘woke’ big tech, Ted Cruz’s Facebook spending boost creates ‘ethical quandary’

by Kate Kaye

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