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Anna Hensel

anna@digiday.com
  • Member Exclusive

    ‘More than a moment’: SPACs give DTC startups a potential new exit strategy

  • Member Exclusive

    Why some DTC brands’ Amazon strategies have changed

  • Member Exclusive

    In a crowded holiday advertising market, DTC brands are rethinking their digital strategies

  • Member Exclusive

    ‘Flying blind’: How DTC CEOs are preparing for the holidays

  • Member Exclusive

    Fearing a holiday email onslaught, DTC startups turn to text messaging to promote sales

  • Member Exclusive

    ‘It is all DTC now’: VCs are eager to strike deals again

  • Member Exclusive

    DTC brands are rethinking their ‘never-go-on-sale’ rule

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    After record sales, DTC startups are focusing on retention

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    What a Walmart-Microsoft bid for TikTok could mean for e-commerce

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    By being too customer-obsessed, DTC startups are failing their retail employees

  • Member Exclusive

    A domino effect: How USPS delays may hurt e-commerce startups

  • Member Exclusive

    Disruption, served one thread at a time: The weird world of DTC thoughtleader Twitter (1/23)

  • Member Exclusive

    As headwinds emerge, DTC brands bet on early growth to carry them through the rest of the year

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