Anna Hensel

anna@digiday.com

Retail Revolution

‘A level of credibility’: Drugstore chains are embracing CBD

by Anna Hensel
The Amazon Effect

How Microsoft and Google are using a fear of Amazon to court retailers

by Anna Hensel
Retail Revolution

‘I give them credit for taking the deepest dive first’: Inside Adidas’ playbook for celebrity partnerships

by Anna Hensel
Retail Revolution

Method and Olly co-founder Eric Ryan: ‘It’s very hard to build a profitable brand online’

by Anna Hensel
Retail Revolution

How retailers are rethinking wedding and baby registries in the Amazon age

by Anna Hensel
Retail Revolution

How Madewell could become a billion-dollar brand

by Anna Hensel
Retail Revolution

How Walmart is building its online grocery business to stave off Amazon

by Anna Hensel
Retail Revolution

Foot Locker is launching a new incubator program to build brands

by Anna Hensel
Retail Revolution

‘I don’t know what they stand for anymore’: What went wrong at Bed Bath & Beyond

by Anna Hensel
Marketing on Platforms

‘A battle for the top of the funnel’: Pinterest’s long road to becoming a commerce platform

by Anna Hensel
Retail Revolution

More retailers are investing in plus-size collections to drive growth

by Anna Hensel
DTC Era

Lerer Hippeau’s Andrea Hippeau: The DTC market is overcapitalized

by Anna Hensel
DTC Era

‘We’re dealing with an issue that’s unsexy’: New DTC brands are targeting baby boomers

by Anna Hensel

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