Anna Hensel

The dream of the DTC exit is fading

How DTC startups fall flat in marketing their values

As cities reopen, the DTC store strategy is changing

As calls for improving diversity increase, many VCs are silent

The most important thing DTC startups can do is build diverse companies

The coming months will make or break the DTC boom

Facebook Shops present both opportunity and questions to DTC brands

‘More efficient than before’: DTC startups are rethinking the role of the office

DTC brands are sitting out the first wave of store re-openings in Texas

‘Reminded me to be more human than ever’: DTC founders face leadership strains as crisis drags on

Lower advertising costs present a double-edged sword for DTC brands

Looking ahead, DTC brands start scenario planning for store re-openings

For DTC brands, the year of profitability will have to wait