Digiday welcomes new reporters Kimeko McCoy and Erika Wheless to cover marketing and commerce
Digiday Media is excited to announce two new additions to the Digiday editorial team. With the new year upon us, and as we look forward to deepening our coverage of the marketing and commerce spaces, Kimeko McCoy and Erika Wheless join us as reporters, respectively, covering those key marketplace sectors.
“In their new reporting roles for Digiday, Kimeko and Erika will be crucial players in setting Digiday’s coverage course during a dramatically transforming time for our audiences,” said Digiday editor-in-chief Jim Cooper. “The stories of how brand marketing is evolving and how commerce is becoming a massive revenue engine across our coverage areas are just starting to be told and having talented reporters and writers on these beats will greatly expand and deepen our coverage.”
Kimeko McCoy joins us as a marketing reporter. McCoy comes to Digiday from Warner Media where she was a digital marketing specialist. Prior to that, she served as Adweek’s social editor and produced editorial content for papers like The Atlanta-Journal Constitution and The St. Augustine Record.
Erika Wheless joins Digiday as our new commerce reporter. She most recently covered investments at Financial Planning and previously spent time at AppNexus as well as 605. Wheless also spent a semester covering Etsy while completing her masters in journalism at the Craig Newmark Graduate School of Journalism at CUNY.
The 2021 Worklife Awards Shortlist
The Worklife Awards are honoring the top employers across media and marketing, fashion, beauty and retail. See this year's nominees.
Yieldmo, Quotient and InMobi join this year’s Digiday Technology Awards nominees
The 2021 Digiday Technology Awards are recognizing the tech companies driving the digital media industry forward. See this year's nominees.
In The Know, The New York Times and Harvard Business Review are Digiday Media Awards winners in 2021
The 2021 Digiday Media Awards honors the companies, technologies and campaigns that have stood out throughout the media over the past year.
SponsoredMarketer’s playbook: Delivering performance alongside privacy
Jonathan Meltzer, director of marketing, ads privacy, platforms and measurement, Google One way to prepare any business for what’s next in 2021 and 2022 is to invest in data and insights. However, shifts in consumer expectations challenge even the most experienced marketing team to find safer ways to show people ads and measure campaigns. To […]
Complex Networks, Harvard Business Review and In The Know are 2021 Digiday Media Awards nominees
Community, changemakers, collaboration and inclusivity emerged as thematic highlights in this year’s Digiday Media Awards shortlist.
AMC Networks, Barkley and GoDaddy are Digiday Content Marketing Awards winners
This year’s winners were able to deftly pivot and craft programs with messaging and themes that were sensitive to the times.