for the Digiday Programmatic Marketing Summit, May 6-8 in Palm Springs.
The Digiday Mobi Awards recognize innovation in mobile media in the past calendar year. In each of the 13 categories, three to five finalists were recognized as standouts. Learn more about the judges and judging criteria here.
Agencies MRY and R/GA both had a big year: MRY with work for Sony and Coca-Cola, and R/GA with Ray-ban, Johnson & Johnson, and Nike. Carnival, Fandango, Gucci, Pret A Manger, and NIKEiD were all finalists in the “Best Mobile Website” category. The “Best Mobile App for Editorial Content” finalists are The Boston Globe’s iPhone app, USA Today’s iPad app, and Comedy Central’s work with Roundarch Isobar on a stand-up app.
Digiday will honor the winners at The Mobi Awards Gala on October 9, 2013 at the City Winery. Buy your tickets today.
Here’s a video featuring the work of the finalists.
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