Digiday welcomes Lucinda Southern as senior reporter, UK

We are delighted to welcome Lucinda Southern who joins the London Digiday team as senior reporter.

Lucinda began reporting on the media and communications industry in 2011 for 12ahead, the editorial arm of Knowledge Engineers, part-owned by Haymarket. During her time at 12ahead, a subscription-based marketing innovation publication, she covered emerging digital trends and how they affected the media and creative industries.

Alongside managing content output for 12ahead, she shaped innovation sessions for media owners including Condé Nast and Time Warner. Lucinda will be charged with helping build editorial coverage and brand awareness in the U.K. market.

Here’s what she has to say on joining:lucinda

I’m really excited to join the Digiday team. It has repeatedly shown that it has the insight to be among the first to recognize key market issues and emerging trends that are impacting modern-day businesses. Today’s media landscape is gaining in complexity, but the opportunities are there to be seized. Digiday has made a strong mark in the U.S. and I look forward to building this presence in the U.K.

You can contact her at lucinda@digiday.com and follow her on Twitter @lucy28southern.

Digiday is also extending its events business in Europe. We have to date run two successful publishing summits in Barcelona and Monaco; a programmatic summit in Amsterdam, and a programmatic event in London.  The next Digiday Publishing Summit Europe will be held in Barcelona from October 5-7.


More in Announcement

Ring, Party City, 22squared, GSD&M, Pizza Hut, Carhartt, January Digital and Movers + Shakers are 2024 Digiday Media Buying and Planning Awards winners

This year’s Digiday Media Buying and Planning Awards winners found success with data-driven, personalized and inclusive campaigns across the dynamic media landscape. Agencies and brands are increasingly leveraging emerging technologies and influencer partnerships to amplify brand messaging, engage target audiences and drive impactful results.  In the new Best Use of AI category, home security leader […]

Digitas, Wpromote, Known, Critical Mass and Juice Media are 2024 Digiday Media Buying and Planning Awards finalists

The Digiday Media Buying and Planning Awards recognize the most successful companies, campaigns and technologies in the modern media landscape. This year’s finalists focused on data-driven decision-making, innovation and technology, client collaboration and partnerships, and — perhaps most importantly — adaptability and agility.  A standout for one of several new categories this year — Best […]

Bloomberg Media, MG OMD, UM and Woo are 2023 Digiday Awards Europe winners

This year’s Digiday Awards Europe winners focused on incorporating new technologies and formats into campaigns, transcending traditional advertising and tapping into partnerships that unlocked desired audiences. Themes across the 2023 winners centered on maximizing the use of social media, amplifying brand engagement with tech and establishing synergistic brand partnerships.  Bloomberg Media secured the award for […]