360i is leading the finalist nominations for the 2015 Digiday Content Marketing Awards, which honor the best content creation that connects brands with audiences.
360i is nominated for three awards: Best Content Marketing Agency; Best Use of Twitter for Hashtag Raids, its Twitter campaign for HISTORY’s “Vikings”; and Best New Product or Publication Launch for “Feel the Feelings,” its campaign to launch Oreo’s new line of red velvet-flavored Oreos, just in time for Valentine’s Day.
Other finalists with multiple nominations include Oracle, which is nominated for “Cooking Up Leads” and its “CMOs Face a Major Dilemma” infographic, alongside UrbanDaddy for UrbanDaddy Media and for “Private Exchange”, its work for Cadillac.
In all, 64 finalists have been selected across a dozen categories. Other finalists include Dutch airline KLM, Refinery29, Chobani and The Knot.
Selected by a diverse panel of judges hailing from brands, agencies and publishers, the winners will be announced on May 28 at the Digiday Content Marketing Awards Gala at the Highline Ballroom.
Check out the entire list of finalists below, including links to their work.
Best Branded Content Site/Best Brand Blog
Best Branded Content Series
Best Brand Digital Magazine
Best Brand Newsroom
Best Content Marketing Tech Platform
Best Content Marketing Agency
Best Use of Twitter
Best Brand Vine
Best Use of Video Content
Best Brand Instagram
Best Brand Facebook
Best Branded Email Content/Campaign
Oracle: “Cooking Up Leads”
Bluewolf: “State of Salesforce” Global Review 2014-2015
Best Use of Pinterest
Most Innovative Use of New Social Platforms (not Facebook, Twitter, YouTube, Instagram)
Best Mobile Content Site
BeBEAUTIFUL – Democratizing beauty for millions of women in India | Jack in the Box Worldwide
Ken Burns iPad App
TBS, Cougar Town and Target’s Integrated Shoppable Promotion
Best New Product or Publication Launch
Mountain Dew- Summer of Baja
Most Innovative or Creative Use of Content
Atlantic Re:think and Porsche: Art of the Thrill
Publicis Kaplan Thaler and Citi Double Cash Card Launch
Best Agency/Client Collaboration
UrbanDaddy and Cadillac for Private Exchange
Best Use of Content Repurposing
AOL Platforms’ 2015 Predictions
Best Use of Native Advertising/Sponsored Content
Best Print to Digital Content Integration
There’s also the Best in Show award, which is chosen by Digiday’s editorial team and will be announced at the gala. Tickets to the gala, taking place on May 28 at the Highline Ballroom, are already on sale, so snap them up today.
Shopify, Frequence, Piano and Slate are among this year’s Digiday Technology Awards finalists
E-commerce, sustainability and influencer marketing emerged as focus points in this year’s Digiday Technology Awards shortlist. As a cookie-less environment approaches, the submissions made it clear that companies are leaning into — and driving for even more creativity with — programmatic and monetization platforms. Shopify earned a nomination for Best E-Commerce Technology. Brands and creators […]
VGTV, PinkNews and Anzu.io are finalists for this year’s Digiday Media Awards Europe
This year's Digiday Media Awards Europe finalists proved that video continues to be a powerful medium for brands to use. Throughout the entries, it was also evident that ad-tech platforms are making a splash and that digital product innovation is growing.
In The Know, Vox Media, Insider and theSkimm are among this year’s Digiday Media Awards finalists
Innovation, audience insights, growth and community emerged as a few of the themes among this year’s Digiday Media Awards shortlist. The submissions made it clear that branded content continues to stay relevant and it seems as though it’s here to stay.
SponsoredPublishers are adapting advertising strategies for a privacy-first world
Tina Iannacchino, senior publisher director, Seedtag So much of the attention around the death of third-party cookies and its impact on the digital advertising industry is focused on the implications for brands and consumers, which is far from the complete picture. The digital publishing industry in the U.S. is massive and set to be shaken […]
Fenty Beauty, e.l.f., ViacomCBS and The Washington Post are among this year’s Digiday Content Marketing Awards finalists￼
The Digiday Content Marketing Awards recognize the companies and campaigns using content to modernize media and marketing.
Peace Out Skincare, BetterUp and Holler are among 2022 Future Leader Award nominees
The Future Leader Awards, presented by Digiday, Glossy and Modern Retail, recognize the next generation of leaders across media and marketing, fashion, beauty and retail.