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As creators increasingly move into Hollywood, deal terms can put their IP at risk
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7 spots left to attend:
Join us Oct. 26-28 in Newport Beach for the Digiday Media Buying Summit
SECURE YOUR SEAT
199
Results for ‘oreo’
The Business of AI
Mondelez overhauls its $3.5 billion digital commerce strategy in era of AI search
April 7, 2026
Zero-click Future
Why Mondelez is hiring a global lead to solve for AI-driven shopping bots
April 20, 2026
The Creator Economy
Why MrBeast’s search for a head of viral marketing matters to marketers
January 6, 2026
Member Exclusive
Future of Marketing Briefing: Why brand builders are back in fashion
April 17, 2026
The Creator Economy
WTF is behind the explosion of faceless creators?
June 30, 2025
Digiday @ Possible
At Possible, generative AI shifts from shiny object to useful tool, but with a long way to go
May 2, 2025
Marketing on Platforms
X reminds advertisers ‘there’s no substitute’ for real-time sports conversation amid competition
July 31, 2024
Digiday Awards
Snapchat, LEGO, Disney and Courageous Studios are among the 2025 Digiday Media Buying and Planning Awards finalists
March 25, 2025
Brands in Culture
How to prepare for Gen Alpha: Invest in YouTube, gaming and learning
July 8, 2024
Digiday @ Cannes
Creatividad latina ruge en Cannes, algunos hispanos ganadores del león revelan el secreto multicultural del éxito de sus campañas
June 22, 2023
Member Exclusive
Marketing Briefing: How co-branding became ‘a key piece’ of how marketers plan their year
November 26, 2024
Super Bowl
Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2024
February 6, 2024
Super Bowl
Why advertisers aren’t likely to step away from X before the Super Bowl
January 19, 2024
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