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S4 Capital trades billable hours for outputs as AI redraws agency economics
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Strategizing for the Future
Strategizing for the Future
Why BuzzFeed might as well sell Complex
November 10, 2023
Member Exclusive
Digiday+ Research: A definitive ranking of publishers’ revenue sources as Q4 rolls on
October 30, 2023
Marketing on Platforms
Pixability looks to boost media investments for diverse YouTube creators
October 27, 2023
Strategizing for the Future
Media agencies develop new multicultural marketing strategies as client needs and targeting challenges arise
October 13, 2023
Strategizing for the Future
GSTV’s CEO Sean McCaffrey: As Q4 kicks off, it’s getting harder to predict how it will shakeout
October 3, 2023
Member Exclusive
Media Buying Briefing: Are AI chatbots going to power agency operations and client services in the future?
September 4, 2023
Member Exclusive
Digiday+ Research: Marketers said revenue grew in the last year, with more growth expected ahead
August 18, 2023
Member Exclusive
Media Briefing: Publishers pump up per-subscriber revenue amid ad revenue declines
August 17, 2023
Strategizing for the Future
Here are the key differences between Gen Z and Gen Alpha that brands and agencies need to understand
August 10, 2023
Member Exclusive
Media Briefing: Musical chairs among the media industry executive suite
August 10, 2023
Strategizing for the Future
Digital ad revenue is still down but digital subscription revenue is a bright spot in Gannett’s Q2 earnings
August 4, 2023
Member Exclusive
Digiday+ Research: Half of publishers upped their marketing spend in the last year, but slower spending is ahead
August 1, 2023
Business of TV
Here are three ways the Hollywood strikes will impact the TV business from the media buyer’s perspective
July 27, 2023
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