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Walmart Connect pitches brands directly as it pushes lift studies ahead of holiday ad deals
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Limited spots remain:
Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
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Evolving Agencies
Evolving Agencies
Publicis Groupe debuts new CoreAI platform and €300 million AI investment
January 25, 2024
Member Exclusive
Media Buying Briefing: Exploring the many ways creative and media are coming back together
January 22, 2024
Evolving Agencies
How one independent agency has watched the industry evolve over the last decade
January 15, 2024
Looking Back/Ahead to 2024
Holding companies vs. independent agencies: who beat who in 2023?
December 20, 2023
Agency Culture
Stagwell Marketing Cloud appoints Elspeth Rollert as first CEO
December 15, 2023
Member Exclusive
Research Briefing: Amazon’s value to brands’ holiday plans spikes, Google’s stalls
December 14, 2023
Evolving Agencies
As attention grows up, agency rebundling is one unintended result
December 14, 2023
Member Exclusive
Media Buying Briefing: Omnicom Media Group’s CEO on the economy, fraud, the quadropoly and ‘agency as a platform’
December 11, 2023
Agency Culture
After rocky tenure, UM replaces U.S. CEO with chief client officer Erin Quintana
December 8, 2023
Member Exclusive
Media Buying Briefing: Why Brett Marchand doesn’t see Plus Company as a holding company
December 4, 2023
Evolving Agencies
UM and Magna undergo multiple rounds of layoffs amid client losses
December 4, 2023
Evolving Agencies
Billups rethinks analytics offering to win over OOH ad dollars for performance campaigns
November 22, 2023
Member Exclusive
Marketing Briefing: As clients manage a difficult year, ghosting normalization leaves some agencies without answers
November 21, 2023
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