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Evolving Agencies
Evolving Agencies
Apple is quietly pushing a TV ad product with media agencies
October 12, 2022
Evolving Agencies
Stagwell further expands its marketing cloud offerings with ‘research as a service’ purchase
October 12, 2022
Agency Culture
4A’s Marla Kaplowitz on 3 ways agencies can navigate the uncertain economy
October 4, 2022
Evolving Agencies
Indie agency Known beats out incumbents to land AMC Networks’ media business
September 28, 2022
Member Exclusive
Media Buying Briefing: Flex workforce, fringe benefits are key to navigating the talent crisis
August 15, 2022
Evolving Agencies
WPP’s Rob Reilly on the power of creative excellence
August 12, 2022
Evolving Agencies
Agency offers up new optimization tool as auto advertisers seek the right balance of spend
August 5, 2022
Evolving Agencies
GroupM wants to lead the industry on decarbonization efforts — will other media agencies follow?
July 20, 2022
Brand Safety
How Dentsu’s new global brand assurance chief uses ‘radical collaboration’ to tackle responsibility and suitability
July 19, 2022
Evolving Agencies
Stagwell buys Apollo Program to boost first-party data, SaaS offerings
July 18, 2022
Evolving Agencies
With a heavy emphasis on data science and attribution, Mediastruction finds traction with mid-market clients
July 13, 2022
Evolving Agencies
The Rundown: Goodway Group buys Canton Marketing Solutions, a sign of necessary agency evolution
July 8, 2022
Evolving Agencies
How indie media agency Apollo Partners swings for the fences for its clients
July 8, 2022
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