Digiday Publishing Summit:
Hear from execs at The New York Times, Thomson Reuters, Trusted Media Brands and many others
Brands in Culture
Brands have for a long time tried to become part of culture through their marketing, with most strategies hoping to create a clearer connection between people and the brands they use. At the same time, wider culture also affects marketers more directly.
Mythbusted: American Eagle and Dunkin’ and the risk of ignoring cultural context in ads
American Eagle has joined the increasingly long list of brands that somehow didn’t see it coming.
August 1, 2025
