Protected: The advertiser’s guide to advanced TV: Tactics for optimizing the commerce and TV convergence
More from Digiday
‘It will take a few years’: WPP CEO Cindy Rose says outcome-based pay is still years away
August 6, 2026
WPP’s boss looks towards “mixed economy” business model as ad giant shows green shoots
Kroger’s AI shopping assistant has ads at launch
August 6, 2026
Kroger has made advertising part of its AI shopping assistant, following the implementation of advertising features on competitors’ chatbots.
Why brands like Gap Inc. and Staples are inviting their employees to be creators
August 6, 2026
Companies are scrambling for creators. Turns out they already employ them.
