Only a few spots left to join us for AI Marketing Strategies
Join us Sept. 24 in NYC to connect with execs from Digitas, Claire's, Marriott, Havas and others
During SXSW Interactive in Austin, Chevrolet asked Twitter followers to brainstorm about the possibilities that come with 4G connected cars and in-dash apps technology. This virtual gathering of entrepreneurs, technologists, media and startup buffs resulted in an #IdeaRally that, for the most part, pivoted on how connected cars can improve safety.
Trending in
Most Read
More from Digiday
Can adland realistically reduce its reliance on Google’s vertically integrated ad stack?
September 21, 2026
The court has ordered Google to open up its ad tech stack, but can interoperability alone can loosen its grip on the market.
Media Buying Briefing: Handicapping the fight to win over Coca-Cola’s North American media
September 21, 2026
WPP seems to be in the catbird seat to hold onto Coca-Cola’s global media business. But will Omnicom or Dentsu win North American media?
The case for and against retail media networks as brand-building channels
September 21, 2026
Retail media networks pitch brand-building on shopper data, but ROI metrics, costs and budget fights hold them back.