Only ten seats remaining
Secure your place at the Digiday Media Buying Summit in Nashville, March 2-4
During SXSW Interactive in Austin, Chevrolet asked Twitter followers to brainstorm about the possibilities that come with 4G connected cars and in-dash apps technology. This virtual gathering of entrepreneurs, technologists, media and startup buffs resulted in an #IdeaRally that, for the most part, pivoted on how connected cars can improve safety.
More from Digiday
Digiday+ Research: Brand marketing will be the priority in 2026, after revenues fell short of expectations
February 17, 2026
Revenues fell short of marketers’ expectations in 2025. But they’ll be working with bigger budgets in 2026, and focusing on brand marketing.
ChatGPT enters the ad game. Now what?
February 17, 2026
OpenAI has begun testing ads in ChatGPT through premium brand partnerships, signaling a new phase in its monetization strategy.
AdCP vs. IAB Tech Lab: Inside programmatic advertising’s agentic AI standards showdown
February 17, 2026
Ad Context Protocol and IAB Tech Lab’s Agentic Roadmap offer two competing approaches for updating ad tech for AI agents. Can they coexist?
