Join us Sept. 14-16 in Miami to connect with top publishing leaders
From shifts in audience content consumption to the rising tide of contextual targeting, publishers are preparing for 2022 and beyond.
Following a year of transformation, and within the ever-changing timeline of the third-party cookie’s demise, Digiday and Responsive MTS teamed up at the Digiday Publisher Golf Outing in July 2021 to ask publishers about what they experienced in the past year — and what they expect in the year to come.
Watch this video to see what decision-makers from The New York Post, The Daily Beast, Livingly Media and Leaf Group had to say.
More from Digiday
Molson Coors ditches its TV-era workflow to move at creator speed, quadrupling engagement
Molson Coors partnered with Movers+Shakers’ new consultancy group to completely overhaul its approach to creators, and it’s working.
Future of Marketing Briefing: One more helping, for gluttons still hungry for Publicis and PepsiCo takes
Yes, more thoughts on what it means, or doesn’t, that Publicis walked away from competing for Coca-Cola’s media dollars to grab PepsiCo’s instead.
‘Certainly a disappointment’: Omnicom CFO’s verdict on losing PepsiCo to Publicis
Speaking at the Goldman Sachs’ Communacopia and Technology Conference earlier today, Phil Angelastro gave a sobering take on PepsiCo’s decision to walk away after more than 25 years.