The nature of employer rewards programs has transformed, accelerated by the events of 2020 — a year of sweeping change. Employees shifted to digital, their preferences moved to digital wallets and they asked for new and surprising ways to use the rewards their employers delivered.
In these new interviews, employer rewards experts talk about the evolving relationships between businesses and their employees in 2021 and beyond.
More from Digiday
As TikTok teeters, YouTube, Meta, Snapchat and more race to claim its ad dollars with incentives, discounts
Here’s what Snapchat, Meta, Pinterest, YouTube, Reddit, WeAre8 and Substack are doing to capitalize on the TikTok ban.
Discord’s advertising push continues: A Q&A with new Discord CBO Jules Shumaker
Most recently, she served as CRO of Unity between 2021 and 2024; prior to Unity, she worked as a vp of advertising for the game publisher Zynga.
Twitch streamers lament likely loss of TikTok as an audience referral engine
As the United States marches toward a TikTok ban on Jan. 19, livestreaming creators in particular are lamenting the potential death of the platform’s so-called “clipping culture,” which they believe had an uplifting effect on their followings on both TikTok and other platforms.