Join us at the Digiday Publishing Summit from March 24-26 in Vail
Infographic: Mixing a potent content marketing cocktail. Just add ice
Looking for a refreshing way to think about content marketing? Then look no further. StudioD’s Head of Editorial Matt Osias and Content Strategist Claire Webb have outlined some noteworthy ingredients designed to help you create a great content marketing campaign for your brand.
Like a good craft cocktail, quality ingredients and a measured plan of attack are both paramount to the final product.
Cheers!
More from Digiday
‘It drives sales’: Amidst DEI dismantling, Hyundai maintains multicultural marketing, spend commitments
In light of changes to corporate and federal diversity, equity and inclusion policies, Hyundai says its multicultural marketing efforts and budget commitments will remain in place.
How contextual targeting providers’ pitch to brand clients and agencies has changed
Contextual adtech firms are focusing on signal loss fears, AI and brand safety to snare more clients.
Bold call: The holdco era is over. The operating company age is here — for real this time
If all this sounds familiar it’s because agency CEOs have been preaching the gospel of operating models for years.