Join us Dec. 1-3 to connect with leaders from CMI Media Group, Publicis Media, Ogilvy and many more
We grabbed a handful of agency leaders at Digiday Agency Summit in Key Biscayne and asked them how they define premium programmatic. Hear the answers straight from industry experts at Zimmerman, Leo Burnett, Digitas and more. Part three in a series from VideoAmp.
More from Digiday
Watch every session from the Digiday Publishing Summit, Fall 2025
Full video recordings of every session from the latest Digiday Publishing Summit are available exclusively for Digiday+ members.
How AI is rewriting the rules of search and shopping – by the numbers
As AI transforms the way people search and shop online, marketers are racing to adapt, but fragmented tech stacks and unclear metrics are slowing them down.
Creators brace for AI bots scraping their work
Six content creators and creator talent managers told Digiday that AI scraping of their content was an increasing concern going into the end of 2025, with three taking specific steps to block AI bot traffic and legally defend against the scraping of copyrighted content.