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Digiday+ Future of TV Briefing

The Future of TV Briefing covers the latest in streaming and TV for Digiday+ members and is distributed over email every Wednesday at 10 a.m. ET.

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Future of TV Briefing: TV is YouTube’s top screen — except when counting views and among Gen Z viewers

This week’s Future of TV Briefing looks at how mobile still accounts for an overwhelming majority of YouTube video views and why some Gen Z viewers aren’t tuning into YouTube on TV screens.

July 2, 2025

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Future of TV Briefing: Media and entertainment matchmakers, 2024 edition

January 17, 2024

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Future of TV Briefing: The top trends and developments that will shape the future of TV in 2024

January 3, 2024

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Future of TV Briefing: How the future of TV shaped up in 2023

December 20, 2023

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Future of TV Briefing: YouTube gives a peek at how its recommendation algorithms work

June 25, 2025
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Future of TV Briefing: Upfront ad buyers debate the value of out-of-home viewership

June 18, 2025
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In CTV, retail media and emerging channels, third-party data is more important than ever
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Future of TV Briefing: The upfront measurement currency changeover will prolong the market and affect how ads are priced

June 11, 2025
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Future of TV Briefing: A Q&A with Michelle Khare on why YouTube creators are contending for Emmys

June 4, 2025
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Future of TV Briefing: How Amazon and Google are trying to undercut The Trade Desk’s CTV ad business

May 28, 2025
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Future of TV Briefing: How flexibility could funnel more upfront dollars to Amazon & Netflix this year

May 21, 2025
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Future of TV Briefing: The 2025 upfront preview

May 14, 2025
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Future of TV Briefing: CTV ad market’s transparency problem hits a boiling point

May 7, 2025
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Future of TV Briefing: How mid-sized advertisers may shape this year’s upfront market

April 30, 2025
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Future of TV Briefing: CTV advertisers fail to reach 80% of households

April 23, 2025
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Future of TV Briefing: The outlook for outcome-based measurement — and outcome-based buying

April 16, 2025
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Future of TV Briefing: Trump’s tariffs are making flexibility an upfront focal point yet again

April 9, 2025

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