Digiday+ Future of TV Briefing
The Future of TV Briefing covers the latest in streaming and TV for Digiday+ members and is distributed over email every Wednesday at 10 a.m. ET.
Future of TV Briefing: How agencies are setting up their programmatic teams for the agentic AI era
This week’s Future of TV Briefing recaps two sessions from last week’s Digiday Programmatic Marketing Summit about how agencies’ programmatic buying teams are evolving.
December 10, 2025