The Confessions

‘It’s tougher for media buyers to get wins’: Confessions of a DTC media buyer on the consequences of rising CPAs

‘It’s very transactional’: Confessions of a marketer on working with influencers

‘Contracting is a scam’: Confessions of an editorial freelancer

‘It can be very lucrative’: Confessions of a freelance creative director

Confessions of a black agency employee: ‘I’m being told I’m wrong for speaking up’

‘Women lose out generally’: Confessions of a male creative on the post-#MeToo agency world

Confessions of a young media buyer: ‘I got PTSD’

‘We get audience data at virtually no cost’: Confessions of a programmatic ad buyer

Facebook will ‘completely deprioritize publishers’: Confessions of a publisher audience development head

‘We’ve had to tone down our honesty’: Confessions of a publisher on brand-safety concerns

Confessions of an Instagram influencer: Brands just want big numbers

‘Ego gets in the way of common sense’: Confessions of a recovering media consultant

‘It’s strictly a CPM play’: Confessions of a publisher video exec