The Confessions

The Confessions

‘It’s tougher for media buyers to get wins’: Confessions of a DTC media buyer on the consequences of rising CPAs

The Confessions

‘It’s very transactional’: Confessions of a marketer on working with influencers

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The Confessions

‘Contracting is a scam’: Confessions of an editorial freelancer

Agency Culture

‘It can be very lucrative’: Confessions of a freelance creative director

Agency Culture

Confessions of a black agency employee: ‘I’m being told I’m wrong for speaking up’

The Confessions

‘Women lose out generally’: Confessions of a male creative on the post-#MeToo agency world

The Confessions

Confessions of a young media buyer: ‘I got PTSD’

The Confessions

‘We get audience data at virtually no cost’: Confessions of a programmatic ad buyer

Publishing on Facebook

Facebook will ‘completely deprioritize publishers’: Confessions of a publisher audience development head

The Programmatic Publisher

‘We’ve had to tone down our honesty’: Confessions of a publisher on brand-safety concerns

The Confessions

Confessions of an Instagram influencer: Brands just want big numbers

The Confessions

‘Ego gets in the way of common sense’: Confessions of a recovering media consultant

Video Anywhere

‘It’s strictly a CPM play’: Confessions of a publisher video exec