Digiday @ SXSW

Digiday's SXSW coverage shows the latest industry news out of the festival at Austin, Texas.

Amazon Prime, Paramount+, Slack and others ‘kicking it up a notch’ with experiential efforts for in-person SXSW

Brands like Amazon Prime, Paramount+, Slack and Porsche will have immersive experiences for festival attendees.