The Confessions
We trade anonymity for candor to get an unvarnished look at the people, processes and problems inside the industry.
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Confessions of a DTC investor on the difficulty of dealing with the ‘increasingly common’ founder-influencer
In the latest edition of our Confessions series, in which we trade anonymity for candor, we hear from a DTC investor on what it’s like to work with founder-influencers and why it’s a difficult balance to navigate.
July 15, 2024