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545 Results for ‘wtf’

WTF Series

WTF is AI ‘grounding’ licensing, and why do publishers say it matters over training deals?

August 22, 2025
WTF Series

WTF is supply path optimization?

May 22, 2023
Member Exclusive

Future of TV Briefing: How Amazon and Google are trying to undercut The Trade Desk’s CTV ad business

May 28, 2025
Member Exclusive

Future of TV Briefing: DoubleVerify and Roku uncover CTV ad fraud scheme costing advertisers $7.5M per month

February 28, 2024
Retail Revolution

WTF are JBPs and why do we use them in retail media, with Exverus Media’s Hillary Kupferberg

April 29, 2025
Third-Party Cookie Primer

WTF is the Attribution Reporting API in Google’s Privacy Sandbox?

January 26, 2024
Third-Party Cookie Primer

WTF are private state tokens in Google’s Privacy Sandbox?

January 22, 2024
Member Exclusive

Marketing Briefing: Why DE&I becoming a flash point is part of ‘politicization of everything’

January 28, 2025
Generative AI

AI Briefing: Here are two startups that want to help build brands AI agents

January 27, 2025
WTF Series

WTF is cookie stuffing?

January 27, 2023
Member Exclusive

Media Briefing: Here are the hurdles to Perplexity’s pitch as the publisher-friendly LLM

August 28, 2025
Experimental Channels

Martin Pagh Ludvigsen, Goodby, Silverstein & Partners’ director of creative technology, on the ‘philosophy’ of the fediverse

October 10, 2023
WTF Series

WTF is Apple’s Advanced Tracking and Fingerprinting Protection?

October 16, 2023

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